Purpose
To explain why margins matter and what vendors receive in return.
Marketing & Promotion Expectations
For approved suppliers, we invest significantly in product promotion.
Our Investment Includes
- Paid advertising (Google Shopping, Performance Max, Meta)
- SEO-optimised product and category pages
- Content creation and optimisation
- Feed management and data optimisation
- Customer service and after-sales support
These investments require adequate margin to be sustainable.
What We Expect From Vendors
- Stable pricing
- Adequate margin support
- Clear product information
- Timely supply and communication
Marketing support is reserved for commercially viable products only.
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